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1. The Shift Towards Skin Quality
Aesthetic medicine is continually evolving, I think we are seeing an important shift in what patients are asking for.
A decade ago, the conversation around facial rejuvenation was one centred around adding. Adding volume, adding definition, adding structure. But now, I’m seeing an increasing number of patients who aren’t necessarily looking for more volume or to look completely different, but instead, they want their skin to look healthier, more hydrated and refreshed, while still looking completely like themselves.
As aesthetic doctors, it shouldn’t simply be a copy-and-paste of what product you choose and how you use it. It’s about understanding the patient’s anatomy, assessing the quality of their skin and considering how and where a product is placed for their individual needs.
2. The Anti-Gravity Technique
One of the biggest reasons I was interested in Autentica is because it is an Anti-Gravity Skin Restructurer designed around three key objectives: natural lift, deep hydration and improved skin quality. And as someone who is passionate about a personalised, bespoke approach to aesthetics, it got my attention.
Technique is something I place enormous importance on in my own practice. Two practitioners can use the same product but achieve very different outcomes depending on their understanding of anatomy, their injection technique and their approach to product placement. With Autentica, the Anti-Gravity Technique is centred around precise product placement, with the aim of creating a lifted, refreshed appearance without adding unwanted volume. In the Dr Hass Clinic, my patients know the importance I place on natural enhancement and facial rejuvenation that works for each individual, so I really love how Autentica places an importance on a rejuvenated appearance without the unnecessary volume.
For me, understanding the patient’s individual anatomy and identifying where treatment can support their existing structure and skin quality is most important.
3. From Hydration to Skin Quality
Many of my patients are coming to me with one thing in mind; hydration. Autentica contains 64mg of ultra-pure hyaluronic acid, bringing hydration into the treatment while the Anti-Gravity Technique focuses on how that product is precisely positioned, making it a unique addition to my clinic.
The current evidence includes an observational clinical study with ultrasound evaluation, involving 22 patients aged between 28 and 69. All participants were treated with Autentica 3.2%, with treatment administered across 44 zygomatic areas. After two treatments, the study reports that 100% of patients had an improvement in their recorded skin texture, with 50% described as having a “very good” texture rating and the remaining 50% a “good” rating at the 60-day assessment. For skin tone, 77.3% of patients were recorded as having a “good” tone rating and the ultrasound measurements found that skin thickness had increased by 18%, although this had settled to a 9.5% increase at 60 days. Adipose tissue thickness increased by 1mm compared with baseline after the first session, settling to approximately 0.6mm above baseline at 60 days.
This is very interesting data, however it is important to consider limitations with these findings. This was a small observational study rather than a large randomised controlled trial with a control or placebo group. That means we cannot establish from this study alone that the changes observed were caused exclusively by Autentica, or compare its effects directly with another treatment. The follow-up period was also relatively short, with the reported assessments extending to 60 days, so the data does not tell us what these changes might look like over a longer period.
It is also worth distinguishing between the different types of measurements. Changes in skin and adipose tissue thickness were assessed using ultrasound, while texture and tone were recorded using the study’s rating measures. These are useful observations, but they should not automatically be interpreted as evidence of a clinically meaningful improvement for every patient.
For me, that distinction is important. Clinical data should inform how we approach a product, however, patient selection, facial anatomy, injection technique, treatment protocol and individual skin characteristics all need to be considered alongside the available evidence.
The current evidence is encouraging, but further research, particularly with larger, controlled studies with longer follow-up, would help to establish the treatment’s effects more robustly.
4. Dr Hass’s Experience
As an aesthetics doctor and clinic founder, I am continuously interested in the newest innovations and additions within longevity and aesthetics. I’ve always been interested in treatments that allow me to achieve subtle improvements without compromising the patient’s natural appearance, which is what ultimately drew me to Autentica.
The Anti-Gravity approach allows me to be precise with my placement, and to enhance skin rejuvenation in a way that contributes to a more refreshed and lifted appearance, without compromise. Understanding the patient’s unique anatomy and respecting their natural features by subtle enhancement rather than drastic change is something I pride myself and my clinic on. Autentica gives me the ability to tailor the protocol according to the individual patient in front of me.
5. Where Does AUTENTICA Fit?
It is important to note that Autentica isn’t another filler and I wouldn’t describe Autentica simply as a replacement for other injectable treatments or traditional skin boosters. I think it’s more useful to consider it as a different approach to skin rejuvenation.
Traditional skin boosters and fillers have an important role within an aesthetic treatment plan, but where Autentica differs is the way it combines the product with a specific treatment philosophy and injection technique. The Anti-Gravity Technique and precise placement are what makes it different to other injectables. You are able to achieve subtle enhancement without compromising the patient’s individual anatomy and skin quality.
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Want to learn more about this incredible Anti-Gravity Skin Restructurer? Sign up for our Tuesday, October 20th webinar or email autentica@foxpharma.co.uk for more information.
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